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Ray Poynter
Author Bio
Articles
Customer Experience
Writing better questions by focusing on the participant
By
Ray Poynter
Customer Experience
Empathy isn't just a word, and it isn’t easy
By
Ray Poynter
Customer Experience
How can you tell whether your marketing is working?
By
Ray Poynter
Customer Experience
No! You can’t stop research until things get back to normal. You need to utilise Scenario Thinking
By
Ray Poynter
Customer Experience
Working from home? Be kind to yourself. Be kind to others.
By
Ray Poynter
Customer Experience
T-shaped insights | research that gets closer to your customers
By
Ray Poynter
Customer Experience
Why HX, Why Now?
By
Ray Poynter
Customer Experience
Customer Complaints and the Silent Majority
By
Ray Poynter
Customer Experience
Move over CX and UX, the future is HX
By
Ray Poynter
Customer Experience
A Problem Well Stated is Half Solved
By
Ray Poynter
Customer Experience
What can you learn about Qualitative Research in six hours?
By
Ray Poynter
Customer Experience
Five Winds of Change, Sweeping Away Traditional Market Research
By
Ray Poynter
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Customer Experience
The Best Customer Experience Conferences in 2023
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Insights in Asia, lots of great initiatives, but also some common challenges
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Ray Poynter
Customer Experience
Is your spending on CX helping or hindering?
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Ray Poynter
Research
What is Online Qual and why is it so effective?
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